Draper straddles the Point of the Mountain, where Salt Lake County meets Utah County. Tech offices line the freeway, hillside neighborhoods carry some of the valley’s higher household incomes, and Corner Canyon’s trails make outdoor recreation part of daily life.
Draper has about 50,000 residents (U.S. Census Bureau, 2024 estimate) at the south end of Salt Lake County. Technology employers, including a large eBay campus, sit along I-15 near the Utah County line, and the former state prison site is being redeveloped as The Point, a long-term mixed-use project. Hillside neighborhoods, larger lots and Draper’s equestrian roots give much of the city an upscale, family-oriented feel.
Household incomes here support higher-ticket services: custom remodels, outdoor living, financial planning, aesthetics, private lessons and premium fitness. Those buyers research longer and compare more. Campaigns that compete on price alone usually attract the wrong customers; detailed landing pages, credentials and strong reviews do more of the selling.
Draper is also a two-county market. Customers cross the point in both directions, so a Draper business may realistically serve Sandy and South Jordan to the north and Lehi and Bluffdale to the south. We split Salt Lake and Utah County targeting into separate segments, because commute patterns, competitors and CPCs differ on each side. Corner Canyon and the paragliding flight park keep bike shops, guides and outdoor retailers busy from spring through fall.
Directional ranges for planning only, not quotes. Actual CPCs depend on your keywords, Quality Score and competition — the free audit shows your real numbers.
| Niche | Draper CPC range | Budget to compete | Notes |
|---|---|---|---|
| Financial advisors & wealth | $8 – $35 | $3K – $8K/mo | Long research cycles; credentials and content beat discounts |
| Custom remodel & outdoor living | $10 – $35 | $3.5K – $9K/mo | Large projects justify CPCs; galleries and process pages convert |
| Med spas & aesthetics | $8 – $32 | $3K – $8K/mo | Competes with Sandy and Lehi providers across the point |
| Bike shops & outdoor recreation | $1 – $5 | $1K – $3K/mo | Seasonal; weekend spikes during trail season |
| Private schools & enrichment | $3 – $12 | $1.5K – $4K/mo | Enrollment windows in winter and spring; parents compare carefully |
Agency-wide figures from the accounts we manage, with the stories behind them. Draper campaigns are built on the same practices.
In 4 months from a banned account (Peakros)
“From a banned ad account to $600K in 4 months — when expertise meets execution, results speak for themselves.”
— Yusuf Karakaya, Founder & CEO
“We’ve scaled her brand with an EXPLOSIVE 169% surge in new customer revenue in LESS THAN 2 MONTHS.”
— Koko Hayashi, Founder & CEO
“He ditched his old agency, and we took his brand to new heights — more revenue, more profits, and winning on Google Ads.”
— Alex Fedotoff, Founder
We optimize Draper campaigns for qualified, higher-value leads rather than the cheapest available clicks.
Separate Salt Lake and Utah County segments respect how customers actually cross the point.
No term commitment, and your strategist is senior from the first call onward.
A recorded review showing how your spend splits across the point and where premium leads come from.
Salt Lake and Utah County segments separated, tracking repaired and landing pages strengthened.
Bid, query and creative improvements each week, judged on qualified leads rather than volume.
Your agreed metric is measurably up, or month 4 of management is free.
Draper businesses get the commitment every client gets: a measurable improvement in your core metric within 90 days, or month 4 of management at no cost.
Research-friendly search for Draper’s premium services, with ad copy that leads on credentials and outcomes.
Video that builds trust with Draper households weighing large projects or long-term advisors.
Detailed pages with process, proof and FAQs that convert careful Draper researchers.
Follow-up ads for long decision cycles, keeping your firm visible while prospects compare options.
Our Draper playbooks cover financial advisors, home builders and remodelers, med spas, gyms and fitness studios, and SaaS companies — each with keyword plans and CPC benchmarks.
Selling premium services in Draper or across the point? Ask for a free audit and a senior strategist will record an account review and a 30-day plan.
We onboard a limited number of new accounts each month — request your audit to claim a slot
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